Svedka News & Updates

The SVEDKA Robot Is Back -- and She's Picking Up the Bar Tab

Her mission? Reboot human connection, one SVEDKA cocktail at a time - because most Americans say pho...

Aug 25, 2025 • Yahoo Finance

Svedka’s First Super Bowl Ad Will Be Made Primarily With AI

Svedka vodka will use artificial intelligence to feature its old “Fembot” mascot in the brand’...

Dec 02, 2025 • MSN

Svedka to air Super Bowl’s first fully AI-generated ad — despite revolt against ‘dystopian nightmare’ marketing

Add Yahoo as a preferred source to see more of our stories on Google. Get ready for the AI Slop-er B...

Feb 03, 2026 • Yahoo

Weird Svedka Vodka AI Super Bowl Ad Gives Viewers Temu I, Robot Vibes

Svedka Vodka posted a new AI-created ad that aired during the Super Bowl on Sunday, February 8, and ...

Feb 09, 2026 • Yahoo

Svedka bets on AI and its fembot to make Super Bowl history

Svedka is breaking ground in Super Bowl advertising by pairing its Fembot with artificial intelligen...

Feb 03, 2026 • MSN

Svedka addresses Gen Z’s digital burnout with Y2K-inspired flip phone

Svedka Vodka wants consumers to live more in the moment with the launch of a limited-edition branded...

Apr 08, 2026 • Marketing Dive

Svedka’s senior brand director on the vodka’s future-forward marketing

Svedka is updating an old marketing concept after a sale to Sazerac last year and as part of the bra...

May 13, 2026 • Marketing Dive

Say Hello To Cherry Limeade, SVEDKA Vodka’s Newest Flavor

Cherry limeade is one of those flavors that signals summer is near. Tangy, sweet and refreshing, it�...

May 18, 2021 • Forbes

SVEDKA AND ‘FEMME BOT’ LIKELY TO OFFEND EVERYONE

Most advertisers are eager to avoid controversy, steering clear of politics, religion and other touc...

Oct 05, 2005 • New York Post

Svedka’s Super Bowl Ad Was Created by AI—and Trained on TikTok Dances

The ad in question is 30 seconds long. Set to a remix of Rick James’ “Super Freak,” it feature...

Feb 03, 2026 • Inc

Svedka Vodka’s Parent Company Just Sold the Brand, Amid a Struggling Spirits Market

Svedka certainly doesn’t fall into the high-end spirits category, given that this vodka, which com...

Dec 04, 2024 • Robb Report

Constellation Brands to sell Svedka vodka to Sazerac as wine and spirits segment struggles

Constellation Brands will sell Svedka vodka to Sazerac. The deal is expected to close in the coming ...

Dec 03, 2024 • CNBC